Environment


Multimedia

The Growing Influence of Eco-certification
Marine Stewardship Council LogoBridgespan Partner Bob Searle speaks with Rupert Howes, CEO of the London-based Marine Stewardship Council, about how the MSC encourages a "race to the top" for creating sustainable fisheries; the role consumers, government and others can play in promoting good stewardship practices; and the future of eco-certification programs of all kinds.
Read the transcript or click below for the podcast. (20:00)
 (Click the button to play or right-click here to download the audio file.)


Articles
Moving Eco-certification Mainstream
Bridgespan analyzed major certification and eco-labeling programs to sharpen our understanding of certification's prospects: When does certification make sense? What distinguishes a plausible program from one that isn't likely to have real impact? What steps can increase the odds that a certification program will succeed? The gist of our findings: A certification program's power to reform practices involves far more than setting standards.

Case Studies
National Resources Defense Council: Problem-Centered Strategy
In late 2000, the management and board of the Natural Resources Defense Council (NRDC), a nonprofit organization working to protect wildlife, wild places and the environment, formally established global warming as their main priority. This case study shares how NRDC defined its options and developed a comprehensive strategy that would position the organization to maximize its impact in this important area.

Profiles
From the article How Nonprofits Get Really Big
(Note: These profiles share the challenges organizations faced and the actions they took to help them fund their growth strategies. All articles are in PDF format.) From the report Growth of Youth-Serving Organizations
(All articles are in PDF format.)

  • Earth Force
    Building a national network while developing a new program offering and diversifying funding
  • The East Bay Conservation Corps
    Evolving the service model while maintaining a clear and consistent mission